Thursday, December 9, 2010

Spot the Mickey - Live Action

Disneyization, in my opinion, is the result of globalisation.

When everywhere you go, there will be apparels, cafes or shops which are Disney themed, that is Disneyization - bringing Disney to the whole world.

I guess it is pretty easy to spot the Disney in Japan. Tokyo Disneyland is the very first Disneyland in Asia and Tokyo Disneysea is the one and only Disneysea theme park in the world. Although it is named after the capital city of Japan, it is not exactly located there. The theme parks and resorts are actually located in Chiba prefecture, the one beside Tokyo prefecture.

Tokyo Disneyland is always bringing in new ideas of new rides for their guests. This particular Disneyland is said to be the one with the most number of visitors each year. The reason may be because the average number of times a Japanese visits the theme park is four times in their whole life. First, as a child, the parents will bring him/her in. Second, school will organize field trip to the park. Third time will be with their counter-part for a date. The fourth time will be as a parent, bring his/her child in, and the cycle continues. That was only for the locals. With more visitors going into Japan, the theme park ought to earn the most profit as compared to the others in the world.


At the background is the Disneyland Resort.


Cherry Blossoms in Disneyland. Since it was the Cherry Blossom season, the theme park incorporated such themes to have a more 'Japanese feel"


Pardon me, but I was really hungry to be snatching Chip and Dale's acorns.











The Disneysea theme park is a similar theme park to Disneyland. However, there are attractions that are not available in all the Disneyland anywhere else. The theme park is based on stories and characters from Disney which are related to the "water element", for example, The Little mermaid and Finding Nemo. The restaurants in the theme park have more 'romantic' ambiance and thus, the theme park is known for being one of the best dating place, contrary to what many think that Disney theme parks are all targeted for the family.

Disney Pixar films have also 'invaded' Japan in a good way. Families get to enjoy Disney films with Japanese subtitles or dubbing. Below is the trailer for the new Pixar film, Tangled, with Japanese subtitles.



The upcoming Pixar Film, Tron Legacy:



Disneyization can also be seen in electronic products of Japan. It wasn't that big of a surprise to me, since in the previous post, I have mentioned that Japan is famous for production of electronics.


The upcoming Disney mobile series.

It contains interface and keypads which are all Disney themed. Well, I would say it's more of Mickey themed.
No, I am not trying to promote anything once again. But I can't help thinking that Japanese mobile phones are just so cute.




Of course, Since Disney is so cute, Japanese 'merchants' can't miss this chance of earning profits. Since many Japanese girls and ladies are attracted to all the "kawaii" (cute) stuff, many merchandise are now Disney themed.


Cookies made sweeter with Disney characters.
All-So-Disney

No comments:

Post a Comment